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Pulix制作CookieRun甜点快闪商品，验证游戏IP食品化可能性
发布: · 来源: mk.co.kr
一句$话总结: 食品制造平台Pulix为Devsisters自2日起在蚕室乐天世界购物中心运营的CookieRun甜点快闪店“Cookie & More”制作商品，拓展了游戏IP食品商品化合作空间。
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食品制造平台Pulix参与了Devsisters旗下CookieRun甜点快闪店“Cookie & More”的商品制作。该快闪店自2日起在首尔蚕室乐天世界购物中心运营。此次合作是将游戏角色IP转化为实际食品商品的案例，因连接CookieRun粉丝群体与线下甜点消费体验而受到关注。Pulix基于自身食品制造能力，负责快闪店运营所需的商品制作，并表示今后将继续与拥有游戏及角色IP的企业合作。该案例显示出内容IP向食品品类扩展的可能性。来源: mk.co.kr
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