Coupang to Run Year-Round Promotion for Government-Certified Green Products

Coupang said on the 10th that it will operate a year-round promotion for government-certified green products in cooperation with the Korea Environmental Industry & Technology Institute. The event will introduce green products that have received government certification through a dedicated promotional format jointly prepared with the institute. By presenting these certified items in a separate campaign, Coupang aims to make related products easier for consumers to find. The cooperation is expected to provide shoppers seeking green products with clearer selection information and broaden online distribution touchpoints for certified products. Source: yna.co.kr.