Somak Appears on Jimmy Fallon Show as Korean Drinking Ritual Draws Attention

On May 8 local time, Korean-style somak appeared on NBC’s popular U.S. talk show ‘The Jimmy Fallon Show.’ The broadcast showed a performance in which a soju glass was gently placed on a beer glass with chopsticks laid across it, followed by the chant, “One, two, three! Geonbae!” Somak is a Korean drinking culture that mixes soju and beer. The scene drew attention because a Korean-style toast and drinking method were introduced on a mainstream American talk show. The exposure is expected to keep interest in Korean drinking culture alive among overseas viewers. Source: mk.co.kr